Are you navigating one of these growth milestones?
Are you navigating one of these growth milestones?
You have a powerful product, but its value isn’t clear
Let us help you clarify your value proposition so it’s compelling, differentiated, and instantly understood by both internal teams and external audiences.
You’re moving from concept to clinic
We can design targeted strategies to engage clinicians, KOLs, and health system decision-makers.
It’s time to open a funding round
We can help you build investor confidence with messaging that clearly communicates your uniqueness and market opportunity.
You’re ready to attract a high value acquisition or partnership
We can help you win the attention of market leaders and show them why you’re the perfect strategic fit.
You need to make your budget work hard with smart, focussed marketing decisions
We can help you prioritize high-impact initiatives that deliver value without overstretching resources.
You're preparing for international expansion
We’d love to help you prepare for entry into new markets, including the U.S.A, with marketing strategies that scale.
You’re scaling from founder-driven to a structured marketing function
With Friday Strategy you can access experienced marketing leadership during key transitions, without committing to a permanent team.
Our services
Part time Chief Marketing Officer
Senior level marketing support, tailored to your company’s needs.
Marketing strategy essentials
Define your brand’s vision, positioning, and priorities to establish a clear and actionable strategic roadmap.
Brand narrative development
Create compelling brand stories that resonate, energizing internal teams and connecting meaningfully with external audiences.
Marketing assets
Develop high-impact materials to support your growth journey, from investor decks to LinkedIn campaigns.
English-language copywriting
Content crafted with sensitivity to the complexities of regulated healthcare environments.
Strategic workshops
Design and facilitate workshops that help tackle key challenges and build alignment across your team.
Communications strategy
Identify buyer personas, map customer journeys, and shape effective communications strategies.
Go-to-Market execution
Support the rollout of your plan, including selecting and coordinating with the right partners for seamless execution.